Valid until 31 Oct
9 uses -
Ends 31/10/2026
Enjoy a 40% discount on the lowest-priced item when purchasing three products from selected brands.
9 uses -
Ends 31/10/2026
Counter Culture Store Voucher Code: Enjoy a 15% discount on your purchase by selecting a minimum of three items. Ensure that at least three items are chosen to qualify for this exclusive promotion.
9 uses -
Ends 31/10/2026
Enjoy a 10% discount on your purchase when buying two items. To benefit from this offer, ensure that both products are added to your transaction.
9 uses -
Ends 31/10/2026
Counter Culture Store discount code: Enjoy 5% off full-priced items. Visit the website for details.
Valid until 31 Dec
6 uses -
Ends 31/12/2026
Enjoy a 15% discount on all TYPEBEA products. Limit of one use per customer. Excludes items already on sale.
19 uses
Counter Culture Store promotion: Enjoy free delivery on a diverse array of products when purchases surpass £30. This offer presents a wonderful chance to discover a vast selection of items while taking advantage of free shipping benefits.
9 uses -
Ends 31/10/2026
Visit the Clearance section to discover the current offers available.
9 uses
Counter Culture Store offer: Enjoy a free 40ml sample of Ilapothecary Feminine Happy Shower Gel with any purchase of two or more TYPEBEA products. Only 10 gifts are available—act quickly as this free gift is limited to stock on hand.
9 uses
Enjoy a free Messiah&Eve 01 Body Cream (25ml) and an Oskia Nutri-Active Day Cream Sample (2ml) with the purchase of any Donna May London product. This free gift is exclusively available when acquiring Donna May items.

9 uses
Counter Culture Store offer: Select 2 free sample sachets from Evolve with the purchase of any Hapi Patch product. Must buy one Hapi Patch product. Choose from 5 Evolve samples, receiving only 2 at no cost.

9 uses
Purchase any TYPEBEA product to receive 2 out of 5 Evolve Sample Sachets for free. Select from a range of five samples, with a limit of two free sachets per order. Grab this opportunity while stocks last!
6 uses -
Ends 11/8/2026
Counter Culture Store discount code: ENTIRE SITE ON SALE - APPLY CODE FOR TRACKING. Available while stocks last. Enjoy discounts ranging from 50% to 50% off. No additional codes may be applied.
6 uses -
Ends 1/9/2026
15% OFF SITEWIDE
Limited to one per customer.
Not valid with other promotions.
Subject to stock availability.
6 uses -
Ends 28/8/2026
Enjoy 25% off selected top-selling brands. This exclusive offer features Colour Wow, Typebea, Donna May London, Kitsch, Beauty Pro, Starskin, Proshine, Messiah & Eve, Gloariah, Oskia, Votary, wxy, and more. Limited availability, not applicable site-wide.
6 uses -
Ends 31/8/2026
Enjoy a 10% discount on purchases, valid until the end of August. Limited to one usage per customer. Excludes items on sale. Don't miss this opportunity to save!
6 uses -
Ends 1/9/2026
Enjoy a 15% discount on purchases over £100.
- Minimum expenditure of £100 required
- Excludes sale items
- Offer valid until September
6 uses -
Ends 30/6/2026
Enjoy a 10% discount on Counter Culture products, perfect for summer preparations. This offer cannot be combined with other discounts. Valid until 30th June.
6 uses -
Ends 30/6/2026
Enjoy a 10% discount on travel essentials from Donna May London. This offer cannot be combined with other promotions. Use the code by 30th June to take advantage of this opportunity. Don't miss out on upgrading travel gear!
6 uses -
Ends 30/6/2026
Enjoy 15% discount when purchasing two or more skincare items.
A minimum of two products is required for this offer.
This promotion cannot be combined with other discounts.
Offer valid until 30th June.
9 uses -
Ends 10/5/2026
Counter Culture Store discount code: Enjoy 10% off your first order (not applicable on discounted products). Excludes sale items.
9 uses -
Ends 30/4/2026
Counter Culture Store offer: Enjoy 30% discount on BYROE products.
No code required.
No extra vouchers applicable.
| Savings | Offer Details | Valid Until |
|---|---|---|
| 40% | Get 40% off the cheapest item, when you buy 3 products from selected brands | 31 Oct 2026 |
| 15% | Get 15% off your order when you buy 3 items | 31 Oct 2026 |
| 10% | Get 10% off your order when you purchase 2 items | 31 Oct 2026 |
| 5% | 5% OFF FULL PRICE | 31 Oct 2026 |
| 15% | 15% OFF all TYPEBEA Products | 31 Dec 2026 |
New customers who sign up to the Counter Culture Store newsletter can receive a discount off their next order, alongside updates on new brand launches, product releases and competitions. Signing up also automatically enrols shoppers into the site's loyalty scheme, where an additional block of points is awarded simply for creating an account.
There is no officially confirmed, dedicated student discount scheme listed on the Counter Culture Store website. Shoppers hoping to save as students are generally better served checking the newsletter sign-up offer, the loyalty programme, or the seasonal sales the retailer runs throughout the year.
Yes. Through the referral programme, existing customers can share a personal referral link or code with friends. When a friend places a first order of at least £30 using that link, the friend receives £10 off their purchase, and the referring customer earns a £10 discount voucher to use on a future order. The scheme is not available to anyone who has already checked out as a guest or previously entered an email address with the retailer, as they would already be recognised as an existing customer.
The loyalty scheme is called the Counter Club. Members earn five points for every £1 spent, with points redeemable against future discounts. Signing up for a free account grants an initial batch of bonus points, and further points can be earned through activities such as leaving product reviews, following the brand on social media and referring friends. Points do not expire, and there is no deadline by which they must be redeemed. Customers who reach the top loyalty tier, described as "Luxe Insider," earn points at a higher rate of ten points per £1 spent, compared with the entry-level "Fresh Face" tier.
Free standard delivery applies to orders over £30 for items fulfilled directly by Counter Culture Store. Orders below this threshold are charged at £3.95 for standard shipping, which typically takes two to three business days when placed before 2pm. A premium next-business-day delivery option is also available for £5.95 on orders placed before 1pm. Delivery is currently limited to addresses within the United Kingdom. Items fulfilled directly by partner brands may follow different shipping timeframes and costs, which are calculated and shown at checkout.
Subscribing to the newsletter provides a discount on the subscriber's next order, along with regular updates about new and emerging brands, product launches, and ongoing competitions. Newsletter subscribers have also been able to enter prize draws for beauty bundles worth over £100, subject to specific competition terms and conditions.
Counter Culture Store runs promotional periods around recognised seasonal shopping events, including Christmas and other UK retail occasions throughout the year. The retailer maintains an ongoing "Latest Offers" section on its website, where reduced-price products across its beauty, haircare and wellness ranges are featured on a rolling basis, separate from any specific seasonal campaign.
Counter Culture Store partners with the climate action platform TR(1)BE to fund forest protection efforts, and states that its customers have collectively contributed to protecting tens of thousands of trees. It also partners with the microfinance charity Kiva, funding small loans to women entrepreneurs in developing countries, and supports the Better Business Act coalition, alongside membership of the Buy Women Built movement, which champions female-founded brands.
Up to 50% OffBest Discount
50% Off
Promo Codes
5
Deals
6
Free Shipping Offers
1
Gift Offers
2
Total Offers
11
Counter Culture Store is a UK-based online retailer specialising in sustainable and ethical beauty, haircare, bodycare and wellness products. The site brings together well over a hundred brands, with a strong focus on female-founded businesses, cruelty-free formulations and other environmentally conscious credentials. Alongside beauty and wellness ranges, Counter Culture Store also stocks a dedicated men's grooming section. The company is registered in the UK as Counter Culture Group Ltd and ships exclusively to UK addresses.
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