Counter Culture Discount Code 23 August 2026

About Counterculturestore.co.uk

Counter Culture Store is a UK-based online retailer specialising in sustainable and ethical beauty, haircare, bodycare and wellness products. The site brings together well over a hundred brands, with a strong focus on female-founded businesses, cruelty-free formulations and other environmentally conscious credentials. Alongside beauty and wellness ranges, Counter Culture Store also stocks a dedicated men's grooming section. The company is registered in the UK as Counter Culture Group Ltd and ships exclusively to UK addresses.

Does Counter Culture Store offer a welcome discount for new customers?

New customers who sign up to the Counter Culture Store newsletter can receive a discount off their next order, alongside updates on new brand launches, product releases and competitions. Signing up also automatically enrols shoppers into the site's loyalty scheme, where an additional block of points is awarded simply for creating an account.

Is there a student discount available at Counter Culture Store?

There is no officially confirmed, dedicated student discount scheme listed on the Counter Culture Store website. Shoppers hoping to save as students are generally better served checking the newsletter sign-up offer, the loyalty programme, or the seasonal sales the retailer runs throughout the year.

Does Counter Culture Store have a referral scheme?

Yes. Through the referral programme, existing customers can share a personal referral link or code with friends. When a friend places a first order of at least £30 using that link, the friend receives £10 off their purchase, and the referring customer earns a £10 discount voucher to use on a future order. The scheme is not available to anyone who has already checked out as a guest or previously entered an email address with the retailer, as they would already be recognised as an existing customer.

What does the Counter Culture Store loyalty programme offer?

The loyalty scheme is called the Counter Club. Members earn five points for every £1 spent, with points redeemable against future discounts. Signing up for a free account grants an initial batch of bonus points, and further points can be earned through activities such as leaving product reviews, following the brand on social media and referring friends. Points do not expire, and there is no deadline by which they must be redeemed. Customers who reach the top loyalty tier, described as "Luxe Insider," earn points at a higher rate of ten points per £1 spent, compared with the entry-level "Fresh Face" tier.

Is free delivery available at Counter Culture Store?

Free standard delivery applies to orders over £30 for items fulfilled directly by Counter Culture Store. Orders below this threshold are charged at £3.95 for standard shipping, which typically takes two to three business days when placed before 2pm. A premium next-business-day delivery option is also available for £5.95 on orders placed before 1pm. Delivery is currently limited to addresses within the United Kingdom. Items fulfilled directly by partner brands may follow different shipping timeframes and costs, which are calculated and shown at checkout.

What are the benefits of joining the Counter Culture Store newsletter?

Subscribing to the newsletter provides a discount on the subscriber's next order, along with regular updates about new and emerging brands, product launches, and ongoing competitions. Newsletter subscribers have also been able to enter prize draws for beauty bundles worth over £100, subject to specific competition terms and conditions.

Does Counter Culture Store run seasonal sales?

Counter Culture Store runs promotional periods around recognised seasonal shopping events, including Christmas and other UK retail occasions throughout the year. The retailer maintains an ongoing "Latest Offers" section on its website, where reduced-price products across its beauty, haircare and wellness ranges are featured on a rolling basis, separate from any specific seasonal campaign.

Does Counter Culture Store support any charitable or ethical initiatives?

Counter Culture Store partners with the climate action platform TR(1)BE to fund forest protection efforts, and states that its customers have collectively contributed to protecting tens of thousands of trees. It also partners with the microfinance charity Kiva, funding small loans to women entrepreneurs in developing countries, and supports the Better Business Act coalition, alongside membership of the Buy Women Built movement, which champions female-founded brands.